Ogilvy (agency) | 化學工廠資訊網
OgilvyisaNewYorkCity-basedBritishadvertising,marketing,andpublicrelationsagency.Itwasfoundedin1850byEdmundMatherasaLondon-based ...
Advertising agency
Ogilvy is a New York City-based British advertising, marketing, and public relations agency. It was founded in 1850 by Edmund Mather as a London-based agency. In 1964, the firm became known as Ogilvy & Mather after merging with a New York City agency that was founded in 1948 by David Ogilvy.[3]
The agency is part of the WPP Group global agency network. It provides services in five areas: growth and innovation; advertising, brand and content; public relations and influence; experience; and health.[4] It also operates a strategy division Ogilvy Consulting.[5]
History[edit] Foundation[edit] David OgilvyThe agency was founded in London in 1850, when Edmund Charles Mather began an advertising agency on Fleet Street.[6] By the 1860s, Mather had a U.S. branch called Mather & Abbott at 335 Broadway, New York City...
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Ogilvy | 化學工廠資訊網
Ogilvy (agency) | 化學工廠資訊網
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Public Relations & Influence | 化學工廠資訊網
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